our projects

Used Vehicle Field Team

Summary

 

Providing a team.

For 11 years already, we have provided a team of four field-based regional managers for an OEM’s used car business unit.

Evolving and achieving.

Together with the manufacturer, we have constantly evolved the programme, which has helped us to consistently achieve all objectives.

Success acknowledged.

Despite recent challenges – trading restrictions, product shortages – the brand has gone from strength to strength; and the major part of the used cars team in this success has been acknowledged.
Customer type
  • Asian Volume Car Manufacturer
Project type
  • Field-based network development
Objectives
  • Support Residual Value
  • Develop used vehicle retailing experience
  • Evolve the Certified Programme to market-leading status
  • Remarket self-generated used vehicle stock to the network
  • Bring creativity and innovation to the used vehicle operation
Methodology
  • Develop a close working relationship with the client to understand what they need from our intervention and support
  • Immerse ourselves in the client’s corporate culture and business approach in order to replicate this in our dealings with them and their retailers
  • Continuous improvement is very important to us – that’s why we’ve frequently adapted our support and programme to fit changing needs:

    • We introduced a market data supplier, further improving retailer performance by reducing stock times and maximising sales prices

    • Vehicle sourcing support

  • Integrated used car training linked to field team
Results
  • Strong and consistent RVs
  • Sales volume targets met and surpassed
  • Increased network engagement
  • Establishment of a long-term relationship with OEM and network
Learning
  • Immersion in company culture leads to improved performance
  • Agility is essential in today’s evolving market landscape